Blog

The trend towards ecommerce has rapidly surpassed trend status and become a standard part of consumerism.  Everyday there are advertisements directing us to someone’s website to conduct a transaction, buy a concert ticket, book travel or accommodation, perhaps even buy household goods – the list of what can be transacted online is almost endless.

No doubt you’ve made purchases online yourself; have you considered how you could incorporate e-commerce into your business?

… More

As the social web grows and more and more people are interacting online; businesses in New Zealand are being forced to take notice of the trend.  Whether you believe social media can benefit your business or not is irrelevant.  It is highly likely you will get swept up in the wave regardless of your view.

… More

With more and more conversations happening online these days it pays to be aware of what is being said about your brand or company.  As well as providing helpful feedback on how people perceive your company it also gives you the opportunity to participate in the conversation and encourage people to share how they think your services could be improved.  This participation also enables you to constructively mitigate any bad press that may be  spread by an unsatisfied customer.

… More

The way the world connects these days is very different to how it once did. It’s fair to say that most work is taking place online, especially when you’re talking building and managing communities.

The web offers us a fairly simplistic and convenient way to meet others who have similar interests, a way to connect with others who may be able to assist with projects and help solve problems.

… More

We’ve all no doubt seen or heard the news lately about privacy issues relating to Facebook (and other social networking sites); this is a timely reminder to all of us to think about what information we are sharing, and if you’re a parent, think about what your children are sharing.

What’s happening with our private information?

… More