In the internet industry the first thing you have to do when engaging with a potential client is overcome the stigma attached to web companies.
Many businesses who have invested heavily in offline marketing over the years are sceptical of new media marketing. Many businesses have tried their hand at it only to be burned by a less than component provider.

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Something like 1.4 million people use the internet to to make purchases; part of the purchasing decision is researching, comparing products before making a purchase.

How many of these people may have come across a small business similar to the one you are in; you did not feature; your competition did though.

That’s one example as to the benefits of having a website, there are others; the whys and wherefores of having a website are many, but the core of the reasoning is that it helps you stamp your mark in the market place.

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