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HOW TO CHOOSE THE BEST SEO COMPANY FOR YOUR BUSINESS

Choosing the right SEO firm for your business is a particularly difficult decision. SEO campaigns are exceedingly complex, and you’ll have to consider many factors in order to make an informed choice that will best benefit your business. Are you looking for an SEO firm to integrate with your marketing plan? Or are you simply […]

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3 Steps to Become a Google AdWords Expert

AdWords has grown in complexity over the past years and just like an iPhone, it’s self-innovating by nature. If you’re in the search advertising industry, chances are you’re already behind. If you’re in the PPC/SEM world, and the Google AdWords dashboard is as familiar as your morning cereal, than these 3 following lessons will help […]

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5 Tips to Drive Meaningful Web Traffic with Facebook

With over 2.5 million kiwis on Facebook, you know some of your ideal customers are out there, scrolling through their news feeds. But how can you reach them and send them to your website? For some businesses, Facebook referrals account for 30% or more of all website traffic, but it takes a dedicated social strategy […]

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Account Managers in the Digital Marketing Space

Account Managers have it easy (or so I thought) I always thought Account Managers had an easy life. It seemed they got to do the fun stuff like go on shoots, take clients out for dinner and always seemed to be at the heart of any office party. My perceptions changed within a week of […]

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Regional Kiwis Don’t Trust Digital

Tuesday’s New Zealand Marketing Associations’ Brainy Breakfast Targeting Regional NZ: Life Beyond the Big Smoke confirmed our suspicions that regional New Zealanders are more hesitant to trust digital marketing than traditional print media. Over and over again the Nielsen representative presented statistics, read quotes, and showed videos of regional Kiwis wax poetic about the benefits […]

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