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How to Set-Up and Optimise Google My Business

how to set up google my business

If you’ve searched for a particular business or service, you may have noticed a special type of listing that appears next to the usual results on Google. This is called a Google My Business listing and it displays the hours, address, photos and information for a particular company. As an attention-grabbing feature that boosts interest […]

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5 Powerful Ways to Enhance an Online Store in 2019

enhancing online store

E-Commerce is a rapidly growing sector both in New Zealand and around the globe. With functionalities and trends constantly changing and growing, it’s important to stay up-to-date to continue delivering what your target audience wants from an online store. With 2019 just beginning and a plethora of opportunities available for web retailers, it’s a fantastic […]

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The Reasons Why Video Content Is Key For Marketing In 2018

Video-Marketing-2018

Just to give you some perspective on the sheer size of online video content, here’s some interesting information: The amount of video content that a major US television network produces over a 30 year period, is less than the amount of video content uploaded to the internet every 30 days. The content is absorbed by consumers […]

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Integration Of Social Media With SEO And Its Impact On Organic Search Results

Integration-Of-Social-Media-With-SEO-And-Its-Impact-On-Organic-Search-Results

With the explosion of Social Media on the online landscape, it has thrown up a whole new array of elements that are affecting search engine rankings. The landscape of Google is ever changing with several adjustments being made to their search algorithm every week. Always, the sole motivation of this is so Google can deliver the […]

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Conversion Rates And E-Commerce Stores, How Does Your Website Measure Up?

Conversion-Rates-And-E-Commerce-Stores

What is a Conversion Rate? If you have an E-Commerce website, conversion rates are likely to be one of your primary concerns. Conversion rates give you insight into how successful your store is. They allow you to understand how traffic is interacting with your site and how well your visitors are engaging with your products. In E-Commerce, […]

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