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The Reasons Why Video Content Is Key For Marketing In 2018

Video-Marketing-2018

Just to give you some perspective on the sheer size of online video content, here’s some interesting information: The amount of video content that a major US television network produces over a 30 year period, is less than the amount of video content uploaded to the internet every 30 days. The content is absorbed by consumers […]

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Integration Of Social Media With SEO And Its Impact On Organic Search Results

Integration-Of-Social-Media-With-SEO-And-Its-Impact-On-Organic-Search-Results

With the explosion of Social Media on the online landscape, it has thrown up a whole new array of elements that are affecting search engine rankings. The landscape of Google is ever changing with several adjustments being made to their search algorithm every week. Always, the sole motivation of this is so Google can deliver the […]

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Conversion Rates And E-Commerce Stores, How Does Your Website Measure Up?

Conversion-Rates-And-E-Commerce-Stores

What is a Conversion Rate? If you have an E-Commerce website, conversion rates are likely to be one of your primary concerns. Conversion rates give you insight into how successful your store is. They allow you to understand how traffic is interacting with your site and how well your visitors are engaging with your products. In E-Commerce, […]

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Have an E-Commerce Success Story This Holiday Season

You can almost hear wallets groaning as the big Christmas Holiday spending approaches, and preparation is critical to ensure you’re set up to receive the contents of those wallets. It might feel like you’re jumping the gun if you begin Christmas prep for your E-Commerce store in early October, but a survey done by Energi […]

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How Can Small Businesses Increase Their Ranking in Google?

How-Can-Small-Businesses-Compete-In-SEO

Big businesses have the advantage in Google Search Rankings. They already have large customer bases, their websites will generally have a lot of authority and they have the resources to invest in all the necessary technical services to get the top spots. If you operate in an industry that is dominated by the big players, […]

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